The latest addition to the Trademarks series catches the wave of today's craze for the look of the sixties and seventies. Bursting with vibrant color and imagination, advertising art made a dramatic leap in maturity as it soared into the free love and 'me' decades. This collection features the best of the pop culture explosion.

The U.S. patent and trademark legal system has helped make our economy the envy of the world. But "plain and simple" are not usually words associated with it...until now. Patents and Trademarks Plain & Simple is the book all would-be inventors, writers, and designers have been waiting for. Patents and Trademarks Plain & Simple includes: * A brie[Read More]

<p> Trademark law changes rapidly. To keep your course on trademark law up to date, the authors of the casebook <b>Trademarks and Unfair Competition: Law and Policy, Second Edition</b>, have compiled excerpts from significant new case decisions, combined with the current version of the Lanham Act, excerpts from other Federal and s[Read More]

Students and instructors alike will welcome the new edition of this highly accessible and engaging casebook. Thoroughly updated to reflect recent developments, <b>Trademarks and Unfair Competition: Law and Policy, Second Edition,</b> continues to feature a complete, balanced, and teachable approach to the trademarks and unfair competi[Read More]

While they were in print, the three volumes of Eric Baker and Tyler Blik's classic Trademarks series (which together sold 60,000 copies) were the authoritative books of logo design by decade. This definitive collection is now available in an expanded single volume with essays by contemporary graphic design luminaries such as Paula Scher, Stephen Do[Read More]