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Trademarks of the ’60s &’70s

admin — Tue, 14 Dec 2010 12:05:26 +0000


The latest addition to the Trademarks series catches the wave of today's craze for the look of the sixties and seventies. Bursting with vibrant color and imagination, advertising art made a dramatic leap in maturity as it soared into the free love and 'me' decades. This collection features the best of the pop culture explosion.

Patents and Trademarks Plain & Simple

admin — Sun, 12 Dec 2010 12:05:26 +0000

The U.S. patent and trademark legal system has helped make our economy the envy of the world. But "plain and simple" are not usually words associated with it...until now. Patents and Trademarks Plain & Simple is the book all would-be inventors, writers, and designers have been waiting for. Patents and Trademarks Plain & Simple includes: * A brief history of our patent system. * An explanation of what can be patented. * What needs to be included in a patent application. * How to do a patent search. * How to select a patent attorney. * Whether to seek patent protection in the first place. It also covers patent prosecution, design patents, invention marketing, licensing, designing around patents, and inventors and the IRS, foreign patents, and employer and employee invention rights.

Trademarks and Unfair Competition: Law and Policy, Case and Statutory Supplement, 2009-2010

admin — Fri, 10 Dec 2010 12:05:26 +0000

Trademark law changes rapidly. To keep your course on trademark law up to date, the authors of the casebook Trademarks and Unfair Competition: Law and Policy, Second Edition, have compiled excerpts from significant new case decisions, combined with the current version of the Lanham Act, excerpts from other Federal and state statutory and administrative materials, and selections from critical international materials. New cases in this Supplement include: <ul> <li> The Second Circuit's crucial keyword advertising decision in Rescuecom v. Google </li> <li> The Tiffany v. eBay decision on secondary liability for internet intermediaries </li> <li> The latest iteration of ITC Limited v. Punchgini, on well-known marks </li> <li> The Ninth Circuit's application of Rogers in the video game context in E.S.S. Entertainment v. Rock Star Videos </li> </ul> Legislative, administrative, and international materials include: <ul> <li> The Lanham Act </li> <li> Excerpts from the Rules of Practice in Trademark Cases and the Revised Trademark Manual of Examining Procedure (TMEP, 5th ed. Sept. 30, 2007) </li> <li> Updated rights of publicity statutes (from selected states) </li> <li> International Materials <ul> <li> Excerpts from the TRIPS Agreement and the Paris Convention </li> <li> Excerpts from The Madrid Protocol </li> <li> The Uniform Domain Name Dispute Resolution Policy </li> <li> Excerpts from the North American Free Trade Agreement (NAFTA) and the EC Trademark Directive </li> </ul> </li> </ul>

Trademarks and Unfair Competition: Law and Policy (Casebook)

admin — Wed, 08 Dec 2010 12:05:26 +0000

Students and instructors alike will welcome the new edition of this highly accessible and engaging casebook. Thoroughly updated to reflect recent developments, Trademarks and Unfair Competition: Law and Policy, Second Edition, continues to feature a complete, balanced, and teachable approach to the trademarks and unfair competition course. This comprehensive casebook is well written and clearly organized. Among the features that make it a success: <ul> <li class="copymedium"> The many strands of trademark and unfair competition doctrine are clearly presented using a coherent conceptual framework that is divided into three parts: foundation and purposes, creation, and scope and enforcement. </li> <li class="copymedium"> The authors enhance the traditional case and note format by summarizing problems to help students better understand the intricacies of key topics. </li> <li class="copymedium"> Visual aids are used throughout the book to help illustrate more complicated issues. </li> <li class="copymedium"> Numerous Internet-related trademark issues are featured, such as cybersquatting and domain name disputes; the relationship between trademarks and domain names is addressed. </li> <li class="copymedium"> International trademark issues are skillfully integrated with domestic issues. </li> <li class="copymedium"> Trade dress protection is given thorough treatment and is integrated with issues of word mark protection. </li> <li class="copymedium"> A helpful Teacher's Manual that analyzes the cases and problems. </li> </ul> New to the Second Edition: <ul> <li class="copymedium"> Comprehensive and systematic organization of developing case law on the nature of the defendant's use that is required for infringement, including keyword advertising cases and litigation involving other internet advertising practices </li> <li class="copymedium"> Up-to-date coverage of the recent legislative revision of trademark dilution law </li> <li class="copymedium"> New developments regarding the fair use defenses and other defenses to trademark infringement </li> </ul>

American Trademarks: From the Roaring ’20s to the Swinging ’60s

admin — Sat, 04 Dec 2010 12:05:26 +0000

While they were in print, the three volumes of Eric Baker and Tyler Blik's classic Trademarks series (which together sold 60,000 copies) were the authoritative books of logo design by decade. This definitive collection is now available in an expanded single volume with essays by contemporary graphic design luminaries such as Paula Scher, Stephen Doyle, and many more. Over 1,000 iconic trademarks are packed into this extra-chunky paperback. While the original books have long enjoyed cult status, this attractive, updated edition will win legions of new fans among today's ever-increasingly design-savvy public.

The Trademark Guide: The Friendly Handbook for Protecting and Profiting from Trademarks (Business and Legal Forms)

admin — Tue, 30 Nov 2010 12:05:26 +0000


Written in an easy-to-understand style, this comprehensive guide on trademarks covers what can and cannot be protected, duration and scope of protection, notice and registration and more. Completely updated to reflect recent court decisions and changes in the law, this edition features a new Internet trademark resources list, and expanded information on trademarks in cyberspace.

Essentials of Trademarks and Unfair Competition (Essentials Series)

admin — Sun, 28 Nov 2010 12:05:26 +0000

ESSENTIALS OF TRADEMARKS AND UNFAIR COMPETITION Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in trademarks and unfair competition. "This is an extremely well-conceived, clearly written, and authoritative presentation of several related intellectual property disciplines. It will be valuable both to business executives and nonspecialized lawyers. Serious readers should get up to speed rapidly because Ms. Shilling focuses on the real issues in an effective, user-friendly manner." â�� Robert Goldscheider, Chairman, The International Licensing Network "Dana Shilling has written a work that should be the new, first stop for junior associates or experienced general practitioners alike delving into their first serious engagement with the law of trademark and unfair competition. In a terse but accessible style she has touched on most of the major issues in these developing areas and has done so with a minimum of jargon, â��inside baseball,â�� and bias in an area rife with vested litigation and economic interests. No other book presently available fits quite this niche." â��Ronald D. Coleman, Partner, Intellectual Property Department, Gibney, Anthony & Flaherty LLP The Wiley Essentials Seriesâ��because the business world is always changing...and so should you.

The Entrepreneur’s Guide to Patents, Copyrights, Trademarks, Trade Secrets & Licensing

admin — Tue, 19 Oct 2010 12:05:26 +0000

Clear, comprehensive advice from an intellectual property lawyer--for every artist, inventor, and small business owner. Today, virtually all companies, artists, and innovators run the risk of losing their competititve edge-and big money-by not adequately safeguarding their intellectual property. Written by an expert in intellectual property law, this is the first book to address the full range of legal protections available-patents, copyrights, trademarks, trade secrets, and licensing-with innovative information you won't find elsewhere, including: â�¬ Legal landmines every successful entrepreneur must avoid â�¬ Business practices that can be protected-but are often overlooked â�¬ Protecting your intellectual property on the Internet â�¬ What are your ideas and the rights to them really worth? â�¬ Why trade secrets are a powerful and under-utilized protection â�¬ Lessons learned from Amazon.com, Microsoft, and other elite entrepreneurs â�¬ How even smart, savvy AOL lost exclusive trademarks, including "YOU'VE GOT MAIL!" The Entrepreneur's Guide to Patents, Copyrights, Trademarks, Trade Secrets and Licensing is the definitive guide for the entrepreneur and innovator who is ready to protect what he or she has created-a

Patents, Copyrights & Trademarks For Dummies

admin — Wed, 13 Oct 2010 12:05:26 +0000

Useful tips and step-by-step guidance from filing to issue to license Acquire and protect your share of this major business asset Want to secure and exploit the intellectual property rights due you or your company? This easy-to-follow guide shows you how â�� helping you to evaluate your idea's commercial potential, conduct patent and trademark searches, document the invention process, license your IP rights, and comply with international laws. Plus, you get detailed examples of each patent application type! Discover how to: Avoid application blunders Register trademarks and copyrights Meet patent requirements Navigate complex legal issues Protect your rights abroad The entire body of U.S. patent laws Example office actions and amendments Sample forms Trademark registration certificates Application worksheets See the CD appendix for details and complete system requirements. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Intellectual Property, The Law of Trademarks, Copyrights, Patents, and Trade Secrets for the Paralegal

admin — Sat, 28 Aug 2010 12:05:26 +0000

Intellectual Property, third edition is a thorough guide to the four fields of intellectual property law; trademarks, copyrights, patents, and trade secrets, covering topics such as the duration of rights, protection from infringement, and new and international developments in each field. Intellectual Property, third edition is on the forefront of Intellectual Property law, covering new and cutting edge issues in the field, such as proposals for patent reform, the rise of patent trolls, copyright pre-registration, and Section 337 ITC investigations. The comprehensive overview of each field is complemented by sample agreements, checklists, and other practical guides throughout the book. Each chapter contains realistic case studies and trivia to engage students and provide real world insight into the field of intellectual property law. Intellectual Property, third edition also includes invaluable resources that students will refer to throughout their careers, such as useful intellectual property Web sites, internet research questions and an "Ethics Edge" section that relates to ethical issues raised in the chapter.